Wednesday, March 23, 2011

Supermarket chains in and around Lugano

The Swiss food retail market, worth CHF45bn, has long been dominated by Swiss supermarket multiples Migros and Coop. However, Switzerland’s supermarket landscape is shifting, with Coop nudging ahead of its only rival Migros for the first time. Coop together with Migros account for about 70 per cent of the market share for food and drinks in Switzerland.

The arrival of the German budget retailers Aldi and Lidl – in 2005 and 2009 respectively – “shook up” the Swiss food business. Coop and Migros reacted by introducing cheap and premium lines.

At Coop you'll spot products with the logos "Coop Qualité et Prix" and pink label "Prix Garantie".  Migros has its "M-Budget" brand, which can be recognized by the green-white packaging and the orange Migros logo.


"Coop-at-home" and "Migros Le Shop" also offer an online service, although I have not tested it myself and therefore cannot guarantee for its effectiveness.

Hereafter you'll find a list of the five biggest supermarket chains in Ticino.
Coop: http://www.coop.ch/
Migros: http://www.migros.ch/it
Manor: http://www.manor.ch/
Denner: http://www.denner.ch/it/
Aldi: http://www.aldi-suisse.ch/index_ITA_HTML.htm

The Italian supermarket Bennet just across the border in Italy (Via Asiago 40, 22100 Como) is worth shopping for typical Italian products like Parmeggiano cheese, Mozzarella, Focaccia, Barilla pasta, Kinder brioche. Don't forget to take a break and enjoy a real cup of Cappuccino. I don't know how the Italians do it but their coffee just tastes so much better even if it is only 15 minutes down the road from Lugano.


Happy Shopping!!!

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