Friday, December 12, 2014

Pro Infirmis asks who's perfect?

Who is perfect, anyway? Pro Infirmis, a Swiss organization for people with disabilities, asked that question in a compelling installation and video. Founded in 1920 in Zurich, Pro Infirmis plays an important role in advocating for and supporting people with disabilities through a wide range of programs, including political advocacy and legal assistance.

This project was created last year to mark the International Day of Persons with Disabilities, which occurs each year on December 3rd. Although the entire four-minute video created by writer and director Alain Gsponer is captivating, the models' reactions to the project and the responses from passers-by are deeply touching.

Disabled mannequins received eliciting astonished looks from passers-by on Zurich's Bahnhofstrasse. Between the perfect mannequins, there were figures with scoliosis or brittle bone disease modelling the latest fashions. One had shortened limbs; the other a malformed spine.

See for yourself:

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