Saturday, April 4, 2020

Optimizing a Toblerone

It all started in 1868, when Jean Tobler opened a confectionary in Bern, Switzerland. Gaining popularity, he opened a factory named Fabrique de Chocolat Berne, Tobler & Cie in 1899.

The most iconic of Swiss confectionary was first conceived in 1908 by Jean's son Theodor Tobler and his cousin, Emil Baumann who had the idea to add crushed bits of nougat to their chocolate.

The name Toblerone is actually a portmanteau of Tobler, Theodor’s family name, and Torrone, the name of the Italian nougat. Tobler + Torrone = Toblerone.


Even if the Toblerone range has expanded over the years from the original honey and almond recipe to include dark and white chocolate variants as well as one with fruit and nuts, the triangular presentation, reminiscent of the mountains, has been constant.

Indeed, the packaging is imprinted with an image of the Matterhorn and a bear as reference to the product’s city of origin.

The packaging inspired Expat Girl's math teacher to come up with this little homework project that I could not resist sharing.


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