Sunday, April 29, 2018

Pens made in Ticino

Having worked for the Swiss pencil company Caran d'Ache I admit to being biased when it comes to colouring pencils and fine writing instruments, however, I could not resist sharing this video with you produced by Prodir.

Their home is Ticino where they manufacture writing instruments with state-of-the-art machines, experienced employees and the utmost care and attention to detail. They are uncompromising when it comes to quality and ensuring that everything is perfectly orchestrated: from the design to the production and right through to sales and distribution.

I just had to smile when a friend sent me their promotional video about "Being Swiss". Sunday morning humour...

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